-
Southwest using web 2.0 tooling for customer engagement
Sponsor
Recent Posts
- Our first major European conference is taking shape nicely.
- Internet of ThingWorx, bringing industrial into the mix
- What we have here is a business model
- SAP and SuccessFactors- buying the past or the future, the corporation or the human?
- On The Genesis, Present and Future of Monki Gras – technical and social bridgebuilding
Not just outbound messaging on their blog, they also appear to scan broader blogsphere for customer input.
I am a big SW customer – and fan – and mostly write positive things about them. But I wrote a negative post in January, and Paula from their blog proactively reached out to me and followed up with their internal customer service which had taken a while responding to my letter.
I am surprised more companies don’t invest in a small staff to scan what is being said about them and engage with those customers/commenters
Of course, till tech vendors do that first not sure why we should expect “old economy” companies to…