Comments on: WD-40 as a model for software innovation http://www.redmonk.com/jgovernor/2006/03/24/wd-40-as-a-model-for-software-innovation/ An industry analyst blog looking at software ecosystems and convergence Sat, 22 Nov 2008 11:28:45 +0000 http://wordpress.org/?v=2.6.3 By: vinnie mirchandani http://www.redmonk.com/jgovernor/2006/03/24/wd-40-as-a-model-for-software-innovation/#comment-1424 vinnie mirchandani Sat, 25 Mar 2006 02:49:04 +0000 http://www.redmonk.com/jgovernor/wp/?p=558#comment-1424 James, most vendors do not appreciate enough what consumers do in the form of applied innovation. Instead of cooked food, may be they should be focused on better grills and let CIOs create magic. Lighter and cheaper building blocks. Also, the industry economics in general are not really friendly to innovation. Realize more dollars does not mean more innovation (a la 37Signals) but it is guaranteed to generate more innovation than spending 50c on every dollar on sales, marketing and admin. If vendors are serious about innovation, the product designers and engineers need to be treated like rock stars and sent on Hawaii trips not just the sales guys. James, most vendors do not appreciate enough what consumers do in the form of applied innovation. Instead of cooked food, may be they should be focused on better grills and let CIOs create magic. Lighter and cheaper building blocks.

Also, the industry economics in general are not really friendly to innovation. Realize more dollars does not mean more innovation (a la 37Signals) but it is guaranteed to generate more innovation than spending 50c on every dollar on sales, marketing and admin. If vendors are serious about innovation, the product designers and engineers need to be treated like rock stars and sent on Hawaii trips not just the sales guys.

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