Comments on: RedMonk’s policy on vendor press release quotes: industry analyst ethics

By: James Governor

James Governor — Tue, 21 Feb 2006 01:29:50 +0000

weird. re canned quotes - they are almost NEVER about competitors, are they? i have never seen that. i certainly wouldn’t be associated with a quote that said, for example - DB2 is better than Oracle because it would be a meaningless statement.

when i quote i look at the problem space and say whether a vendor is trying to nail that problem.

and yes i do lay myself open to misquoting….

By: ARonaut

ARonaut — Mon, 20 Feb 2006 22:12:21 +0000

James,

Thanks for the link.

We’re well aware that some vendors submit pre-written quotes to analysts for approval and use them in press releases. In our humble opinion, this is doing a favour neither to the analyst nor to the vendor. We’ve added a PS to the original post, just in case:
http://armadgeddon.blogspot.com/2006/02/ar-101-series-analysts-and-press.html

On Frost & Sullivan, one reader reports that analysts are being given a quote sheet, where only vendors clients figure:
http://armadgeddon.blogspot.com/2006/02/frost-demands-cash-for-press-release.html

This should be enough to make them the laughing stock of the industry ; and brings us back to your policy of quoting only for clients: what does it do to your credibility if for instance you don’t mention that a certain vendor (client) is a challenger to a well established competitor?

This said, we agree some journos are a waste of space: we’ve heard many analysts complaining about being misquoted, it’s just not you not speaking clearly

By: David Rossiter

David Rossiter — Sat, 18 Feb 2006 20:05:49 +0000

James, this is an interesting and informative post. Thank you.

By: tecosystems

tecosystems — Sat, 18 Feb 2006 07:02:18 +0000

Press Coverage for Clients Only: What Do You Guys Think?

James brought my attention to an interesting ethical debate that affects our business model, and I’m curious as to what you guys think on it. Let me go through it, explain our thinking, and then ask (for those that feel…

By: Jaime Cardoso

Jaime Cardoso — Sat, 18 Feb 2006 01:43:24 +0000

James. why is it that every time that someone changes the “traditional” revenue model is such a mess?
Pretty much anyone that as been around for a few years remember the change in focus from the Hardware to services. Strangely, not that long ago, the installation services for the Software were offered with the machine (and, sometimes, the Software itself was offered with the machine). Now, we can discount the machine, we can offer the Software but, don’t you think about toutching the services price.
Don’t worry, you’re not the first guy to make a fuss when the “traditional” revenue is chalenged and, you won’t be the last one either.
In My Opinion, provided a supplier is frontal with the customer and clearly explains to him what it will be charged, he (the supplier) is entitled to charge for whatever he wants